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Assistant Executive Director & Managing Director, Marketing and Communications

New York, United States
Tuesday, February 6, 2018
0 Applications
Job Type:
Full Time
Salary:
[n/a]

Founded in 1906, AJC seeks to enhance the well-being of the Jewish people and Israel, and to advance human rights and democratic values in the United States and around the world. Among Jewish advocacy organizations, AJC is the leader in the global arena. We are known for our unparalleled access to diplomats, government officials, and faith leaders in more than 100 countries. In addition to our New York headquarters and Office of Government and International Affairs in Washington, D.C., AJC has offices across the United States and around the globe, and maintains partnerships with Jewish communities worldwide.

 

AJC’s Marketing and Communications Department (MarComm) exists to support and amplify the efforts of every department within AJC, especially in the areas of advocacy, fundraising, and relationship-building.

 

Serving as a member of AJC’s Senior Management Team, the Managing Director will have three primary responsibilities. First, to work closely with the policy-making arm of the organization to communicate AJC’s advocacy agenda and policy positions in a creative, concise, and persuasive form to various internal and external audiences. Second, to serve as AJC’s chief storyteller by establishing a coherent and effective marketing strategy that solidifies the AJC brand and explains who we are, what we do, and the impact we make.  Third, to partner with the National Department of Resource Development to ensure that fundraising and leadership development are core aspects of AJC’s marketing and communications strategy.


Specific responsibilities include:

  • Oversee the marketing and communications dimension of AJC’s advocacy work, in close consultation with AJC’s CEO, AJC’s Office of Government and International Affairs, and other program departments;
  • Ensure that there is a unified marketing, branding, and messaging system, aligned and harmonized, that effectively serves the entire agency, including, especially, AJC’s 22 regional offices in the United States and the National Department of Resource Development;
  • Manage AJC’s Director of Public Affairs and Senior Communications Associate, who direct and produce collateral for AJC’s digital advocacy campaigns and are responsible for regular content production including, but not limited to: all content on AJC.org (e.g., advocacy action alerts, blogs, eBooks, primers); daily social media posts; AJC Dispatch and Cable Diplomático (weekly email news digests in English and Spanish); AJC Passport (a weekly podcast series); and AJC Insiders Briefings (conference calls for AJC donors);
  •  Manage the Global Forum Program Director, who is in overall charge of designing and executing the AJC Global Forum program, which includes, but is not limited to, identifying themes, securing speakers, preparing a detailed run of events, and overseeing the production of all event videos;
  • Manage AJC’s Director of Integrated Marketing, who is responsible for: the marketing and communications dimension of AJC’s direct mail and e-giving campaigns, including an extensive end-of-year fundraising campaign; the production of regular AJC marketing publications, including, currently, the Annual Report, AJC Today (a quarterly printed newsletter), and AJC Impact (a monthly e-newsletter);
  • Manage AJC’s in-house graphics and design team, which produces materials for events and programs across the organization;
  • Manage AJC’s digital strategy team, which is charged with continually enhancing and drawing viewers to ajc.org, increasing AJC’s reach and impact on social media, advising on and supporting AJC’s email marketing practices, and growing AJC’s email list;
  • Act as the staff chair of AJC’s lay Communications Committee (within AJC’s National Board of Governors), and, together to the lay chair, outline and implement a strategic vision for AJC’s marketing and communications work;
  • Understand and communicate with “customers” in the field (regional/international offices, programmatic departments, and institutes), helping them to craft consistent and robust marketing materials and messages as well as supplying print and online information when needed,
  • Manage the marketing and strategic communications department budget as well as related video, advertising, and promotion budgets.

Qualifications:

  •  Bachelor's degree required, Master’s degree preferred
  • 10+ years’ work experience in the field of communications, marketing, media relations or public affairs
  • Exceptional writing, editing, and proofreading skills required
  • Commitment to AJC’s global mission and familiarity with the Jewish community
  • Flexible work style with the ability to travel frequently and work late and on weekends (often on short notice).
  • Excellent interpersonal communication skills, especially across all levels of the organization, and pleasant demeanor
  • Motivated self-starter capable of working independently as well as within a team environment
  • Track record of demonstrating sound judgment by making appropriate decisions and knowing when to take initiative
  • High level of professionalism with the ability to maintain sensitive and confidential information
  • Understanding of online communications technologies required 
AJC is an Equal Opportunity Employer




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